Strategy
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Where Your Brand Actually Lives
I was standing in my hallway waiting for a delivery. “Delivery to your door” was the promise. That was what I had paid for. The lift was working. The entrance was open. There was nothing ambiguous about the situation. The… Continue reading
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Make better decisions by writing the ending first
Why Kill Rules save focus, motivation, and your teams sanity Most teams don’t suffer from a lack of ideas. They suffer from a lack of endings. New things get started constantly. New features, initiatives, “strategic bets.” Everyone is busy. The… Continue reading
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The data based organization does not exist, and that is fine
If you have ever heard a leader say, “let the data decide,” you know what happens next. People nod, the room relaxes, and responsibility quietly disappears. That is the appeal. It sounds clean, modern, and fair. It also creates a… Continue reading
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Organisational debt: the architecture that shapes everything
The product team sat in a small conference room, surrounded by six different managers. None of the managers belonged to the team. All of them insisted they were there to help. One wanted to influence development methodology. Another interpreted business… Continue reading
Development | Portfolio | Innovation 