If you’ve scrolled through LinkedIn lately, or scanned the headlines in Forbes, you’ve likely seen a phrase popping up more and more: AI literacy. It’s one of those terms that feels like it should mean something obvious. And in a way, it does. But the moment you try to pin it down — really define it — it starts to blur.

So let’s talk about what it actually means in practice. Not in buzzwords, not in theory, but in the kind of real-world terms that help you act.

Because here’s the truth: AI is no longer something that’s coming. It’s already here, woven into the fabric of how we write emails, draft contracts, plan meetings, and make decisions. Whether you’re a senior executive or just trying to get through a busy week, your ability to understand and work with AI is starting to define your effectiveness.

This is what we mean by AI literacy. And companies are waking up to it — fast. In one 2025 survey, 85% of companies said AI is critical to their growth. But here’s the catch: 70% of executives admit they don’t feel ready. That’s a leadership gap. That’s also an opportunity.

And yet, most of the public conversation stays oddly abstract. We’re still stuck debating whether Studio Ghibli-style art is under copyright, or worrying if AI will automate away poetry. Meanwhile, artists are losing their incomes. Writers are getting outpaced. Analysts are being replaced by prompts. But that’s not the full story.

Because the flip side — the one we’re barely talking about — is this: people don’t realise the capability they’ve just been handed. While we’re busy arguing, a platform for creativity unlike anything in human history is sitting right in front of us. You can now do things in a weekend that used to take a team, a budget, and six months. Write a book. Make a short film. Build a prototype. Design a brand. Launch a newsletter. Not because AI replaces you — but because it removes the friction between your imagination and the work.

That’s the real vision of AI literacy: not fear, not automation, but the courage to create.

And I say that from experience. After years of staying on the outside of coding — something I had put down long ago — I decided to build something real using AI. I wanted a job opportunity analyzer that could scrape job platforms and surface roles I wouldn’t normally find. A project that would’ve felt unthinkable for someone rusty with code.

But with the help of AI, I quickly generated a design document, defined my MVP, outlined an iterative delivery plan, and — without asking anyone for help — began writing functional code. Within a week, I had a working prototype. Not perfect. But real. Real enough to work, to test, to improve. And more importantly: real enough to remind me what I could do.

There are tools now to create entire videos — effects, CGI, even actors. And we’re only just getting started. These might sound like silly use cases. But I promise you: if you give yourself one week and one small ambition, you’ll find yourself creating things you didn’t think were possible. You already have the tools in your hand. What you need is the courage to start.


some wild project ideas to get you started

If you’re not sure where to begin, here’s a list of small (and some wild) AI project ideas — designed to stretch your thinking, build confidence, and get your hands dirty:

Creative and storytelling

  • Create a 3-minute short film using only AI-generated script, voices, music, and visuals.
  • Make a comic series based on absurd historical mashups — think ”Marie Curie at the Moon Olympics.”
  • Write a bedtime story for a friend’s child using their name and favorite animal.
  • Generate a fake TED Talk transcript on a made-up innovation like ”Emotional WiFi.”

Professional and productivity

  • Build an AI assistant that summarises your meetings and drafts follow-up emails.
  • Use AI to redesign your CV for five completely different career paths.
  • Have AI prepare talking points for a difficult negotiation or pitch.
  • Create a visual SWOT analysis of your team or product using AI-generated diagrams.

Learning and personal growth

  • Let AI tutor you on a topic you know nothing about — explain it like you’re 12.
  • Translate a poem into five languages and back again to see how it transforms.
  • Train an AI to impersonate your favourite philosopher and ask it life questions.
  • Have AI map out a 30-day personal development plan tailored to your habits.

Technical and experimental

  • Build a tiny game with AI-generated assets, story, and dialogue.
  • Design a mood dashboard based on your journaling or calendar entries.
  • Write a Python bot that tweets Shakespearean insults at crypto headlines.
  • Scrape job listings and have AI predict hidden opportunities based on your CV.

Just for fun

  • Generate horoscopes for household appliances.
  • Ask AI to write love letters between Earth and Mars.
  • Make a fake news website from an alternate timeline.
  • Create an animated speech where your dog addresses the nation.

All of these are doable with tools available today. None of them require deep coding skills. And each of them helps you build fluency — not by reading about AI, but by working alongside it.


Understand what AI really is

It starts with understanding the basics. That doesn’t mean knowing every technical detail — it means being able to explain, in simple language, what AI actually does. And perhaps more importantly, what it doesn’t do. It doesn’t think. It doesn’t understand context. It doesn’t “know” anything.

AI predicts. That’s the core of it. It’s a system trained on large amounts of data, producing statistically likely outputs. Think of it as a very confident intern with perfect grammar, access to a billion articles, and no idea what you actually meant.

When you understand this, your entire approach to AI changes. You stop thinking of it as a genius and start treating it like a tool. You don’t ask, ”Can AI do this for me?” Instead, you ask, ”What problem am I solving — and can AI assist me along the way?”

That shift matters. Because when you stop mystifying AI, you start using it. Not as magic, not as a threat, but as an extension of how you already work. That’s where literacy begins — not with reverence, but with clarity.


Learn to use the tools

Using AI tools isn’t about typing a single clever prompt into ChatGPT and getting a brilliant result. It’s an iterative process. It’s a conversation. You test a question, see what comes back, adjust your approach, and refine. The skill lies in that back-and-forth, and in knowing how to guide the tool without letting it take over your thinking.

It also means embedding AI into your daily flow. Maybe that’s using autocomplete suggestions in Gmail, or getting help analysing data in Excel. Maybe it’s generating first drafts of presentation slides in PowerPoint. The key is normalisation — making AI part of how you work, not a gimmick for special occasions.

And yes, you’ll get bland results at times. You’ll get wrong answers. But you’ll also get momentum. You’ll move faster, and with more clarity, if you learn to navigate the tool rather than just hoping it spits something useful.

Not sure where to begin? Start with what you already do. If you write reports, try summarising one in ChatGPT. If you work in sales, test how AI handles customer objections. If you manage a team, ask it to draft a job description or prepare talking points for a 1:1. Then reflect: did it help? What did it miss? Where did you have to intervene?

Try Claude, ChatGPT, Microsoft Copilot, or Notion AI. It doesn’t matter where you start — only that you do.

One week. One tool. One meaningful result. That’s the challenge.


Learn to spot the flaws

Every tool has limitations. With AI, the danger is that it sounds convincing — even when it’s wrong. That’s where literacy kicks in. You need to know what to trust, and when to stop and question.

This means developing a sense for when something feels off. When a summary skips a nuance, when a source is missing, when the tone feels too sterile or too confident. AI doesn’t lie on purpose — but it also doesn’t know what the truth is. If we’re not careful, we treat its guesswork like fact.

Part of AI literacy is recognising that errors, bias, and blind spots don’t come from the machine itself. They come from the data we fed it, the objectives we set, and the corners we cut. Blaming the output won’t fix anything. But knowing how to detect and correct it — that’s powerful.


Bring in critical thinking

This is where the human part becomes non-negotiable. AI can give you options. It can generate, summarise, and polish. But it can’t choose wisely. It can’t pause. It can’t ask if something should be done — only if it can.

That’s your job.

Being AI literate means taking responsibility for the final call. It means pausing before you automate. Asking: is this the right thing to hand off to a machine? Do I understand the process enough to evaluate the result? What are the risks of getting it wrong?

It also means paying attention to the ethics. Are decisions being made based on data that reflects reality — or on biased assumptions? Are we transparent about what’s AI-generated? Do we even know how the algorithm reached its answer?


Be a participant, not just a user

You don’t need to code. You don’t need to understand how transformers work or train neural nets. But you do need to take part. AI literacy is about engaging with the tools as someone who can shape them, question them, and direct their use.

That means letting go of the idea that tech decisions belong to the IT department. They don’t. They belong to every leader, every employee, every person working with information and communication. If you can’t speak the language of AI — even just the basics — you’ll be left out of key conversations.

And those conversations are already happening. In fact, a 2025 survey of over 500 business leaders found that 82% say their teams already use AI at least once a week. The tools are here. The need is now.

Being literate means you stay curious. You don’t assume the latest tool is the best — you test it. You share what you learn. You keep your footing, even as the ground shifts.


Share the language

The most important part of all this? Talking about it.

AI is reshaping how we work, but the real shift happens in how we talk about work. When you’re AI literate, you can explain what you’re doing — and why. You can help your team understand which tools help, which don’t, and what boundaries matter.

This isn’t just a technical upgrade. It’s cultural. It’s organisational. It’s about building a shared understanding so we can make better decisions together.

And when AI is used poorly — which it will be — AI literacy helps you push back. Not with fear, but with clarity. It’s also a competitive advantage. That same survey found that 79% of business leaders are willing to pay a premium for employees with strong data and AI literacy. This is no longer just a nice-to-have. It’s a hiring priority.

If you lead a team — start the conversation. Ask your colleagues how they’re using AI. Share what you’re learning. Make it normal to talk about it.

Because the future isn’t waiting for permission. It’s already rewriting the job description.


Where to start

Don’t start with a course. Don’t start with a certification. Start by trying.

Pick one AI tool and use it every day for a week. Chat with it. Write with it. Break it. See where it fails. Notice where it helps.

That’s how literacy begins. Not with knowing everything — but with doing something. Then doing it again. And again.

Until one day, you’re not asking, ”What is AI literacy?” — you’re just living it.

Jörn Green profilbild

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